THIS IS ME BEING ME

Campaign developed for social media and PR to showcase and introduce to the world the “DiVERGE Persona” where we are not afraid to be our quirky and/or plain selves. 

We hype and support everybody’s individualities.

There is no best way to present yourself, there is just your way.

The DiVERGE story was told in 4 acts, divided by each sneaker model’s personality.

creative direction Thais Souza

art direction Thais Souza

photo João Marques

styling Inês Almeida

models [face models agency] Patricia Santos, Rian Vittor, Erick, Eva Rocha

mua Eduardo Estevam